The Mystery Shop conducted for The Grocer magazine in Southampton, compared the independent convenience sector with local versions of national supermarket chains. The subject for this month was Infant Care Products, and analysed availability and price across stores.
Posted on January 24, 2009 by admin in Editorials, FMCG Field Marketing
Tags: convenience sector, field marketing, grocery, infant care, Mystery Shopping, the field marketing & consultancy group, the grocer
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Infant Care Mystery Shopping Article in The Grocer (Southampton)