Midwich – Call Centre Coaching

Engaging People, For Engaging Brands


Increased Brand Awareness 


Staff Member Trained


Successful Visits


Infinite Field Training Managers were the face of Midwich from May through to August across 40 sales floors.

The purpose of this activity was to train staff on the new products, increase product awareness and create leads to generate quotes and sales.


Infinite deployed two Training Professionals to educate sales floor staff on the Acendo range by means of live demonstrations, floor walking and desk-side product training.

The team attended sales floors fully equipped with the Acendo Care, Acendo Vibe and Samsung TV products to showcase the features, functions and providing live demonstrations. Our training team were able to further educate staff with literature and by e-mailing information directly to them.


All of the sessions focused on face-to-face training. Our Training Professionals successfully delivered training sessions to all planned visits.

  • Increased brand awareness by 100%
  • Across all resellers there were a total of 339 staff members trained; all of these staff members were briefed and trained on the focus products
  • 40 successful visits
  • 46 calls, leads, and meetings were generated throughout the training activity

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