Fujifilm – Jubilee Weekend
Engaging People, For Engaging Brands
With the Queen’s Jubilee being the biggest event since Covid, businesses took advantage of the potential avenue stream and had pop-up concessions within Covent Garden, London.
Fujifilm, very much used to working with Infinite and understanding the caliber of staff we provide, requested staff to help cover the stand and drive awareness of the Instax product.
Recruiting 2 of our most experienced, bubbly, and engaging workers, we were tasked with driving awareness of the Instax product as well as pushing people towards the HOP retail store on Long Acre.
Our Workers were able to entice people to the Pop-up van, engage with them about the products that Fujifilm sell, and gain buy-in from many people, pushing for a higher footfall into the store and the potential for higher sales and awareness.
Our team was able to get stuck in and drive increased sales throughout the activation. Gaining invaluable interaction on a mass scale, putting the HOP store at the forefront of prospective buyers’ minds.
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